1– Plan your retail technique.
–Having a plan in mind for how you approach retail helps you make sure you’re not missing out on sales by simply forgetting, or not having a way to work it in. One of my personal favorite ways to integrate retail is by knowing that I will always go over what I’m using while I’m using it on them, mentioning it all by name, and then when I’m done and walking them to the front desk I just pick up everything I used from the shelves and bring it with me. Before I move to my next client I tell the front desk coordinator how many weeks out to book their next appointment and what for, along with telling them and my client which one of the products I’ve brought up with me is the most important to get now. The result is that more then 50% of my clients purchase 2 or more products when they come in.